Explainer Video Process
At the beginning of my freelancing years, I decided to make an animated video to explain to clients my process for making their animated videos.
STEP 01 - DEVELOPING THE CONCEPT
Sketches
Here are the initial storyboards and sketches created before starting the design process in Adobe Illustrator.



STEP 02 - DESIGNING IN ILLUSTRATOR
Styleframes
After finalizing the style I wanted to pursue, I began designing all the elements in Adobe Illustrator. The entire explainer consists of vector artwork.





STEP 03 - THE MUSIC TRACK
Sound
Here is the music track used for this animated explainer.
STEP 04 - CREATING THE ANIMATIC
Animatic
A rough guide for the main animation sorting out the timing of the scenes and what works or doesn't.